I had the pleasure of being interview by UK brand expert and SME business strategist Bernie Ritchie. Out meeting is testament to the power of social media marketing. We met through LinkedIn when I posted the book trailer for Painting The Invisible Man on one of LinkedIn's writing groups.
Bernie contacted me about the book trailer, and we struck up an online acquaintance. I became interested in reading her blog, posted some comments; Bernie was fascinated by my novel and how I use social media to get the word out about it.
I was thrilled when she asked to do an online interview, which was published on her web site, Management Sushi. Bernie also created a rather humorous, tongue-in-cheek video version of the interview.
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